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A culture of distinctive

Our Milestones

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Our Milestones

In an industry with more than 100 players, UCPB GEN’s 56 years of experience and commitment to its clients has built us a solid reputation as one of the top ten non-life insurance companies in the Philippines. Through five decades, we have consistently proven our competence and garnered accolades and recognitions from various institutions. Our milestones speak for themselves:


Ranked 7th in the Financial Intermediation Sector of Business World’s Top 1000 Corporations for posting an impressive 200.27% Net Income growth for 1996.


Implemented a full online operation through General Insurance System (GIS)


Launched Gawa Agad - a new concept in motor car insurance claims that highly improves claims processing time by authorizing select repair shops to perform claims administration

Certified to ISO 9002

Increased capital from Php50M to Php100M


Launched Customer Service Center


Hit the Php1 billion mark in sales

Launched the first company website, The site qualified as a semifinalist in the 4th Philippine Web Awards.


Achieved ISO 9002 certification for all its offices nationwide.

Increased capital from Php100M to Php200M


First company in the non-life insurance industry to be certified with ISO 9001-2000

Implemented online claims evaluation which allowed for real-time delivery and approval of repair evaluation as well as faster claim processing


Increased capital from Php300M to Php400M

Received the BIR Super Grower Award (CY2003)


Awarded the “Best Non-Life Insurance Company” by the Consumers Union of the Philippines (CUP) and the National Product Quality Excellence Awards (NPQEA)


First in the non-life insurance industry to converted ISO 9001:2000 certification to ISO 9001-2008

Launched its official tagline “At UCPB GEN, every day starts with Ü” to represent the Company’s commitment of service excellence to its customers


Hit the Php2 billion mark in premiums


Celebrated its 50th year in the non-life insurance industry.

Increased capital from Php400M to Php500M


Adopted Magilas, a Philippine eagle from the Philippine Eagle Foundation


Launched the UCPB GEN mobile app and the new website with better features and e-commerce capabilities

Moved UCPB GEN Head Office to its home at the One Corporate Center in Ortigas Center, Pasig City

Achieved Php111 Million Net Income, its first to hit the Php100 Million mark in Net Income


Posted highest Net Income of Php115 Million

Launched Kasambahay Protect - it’s very first microinsurance product


Launched Blackbox Insurance - our latest innovative offering:

 - Offers discounts based on drivers' performance and promotes safe driving.

 - Utilizes various measurements in order to give an accurate report of what happens during a car accident.

 - Provides accurate GPS tracking.

 - Can be controlled via a mobile app.