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55 Years of Providing Quality
Insurance Coverage

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Our Company

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Our Company

UCPB General Insurance Company, Inc. is one of the strongest and largest non-life insurance companies in the Philippines today. UCPB GEN has consistently been among the countries' top ten general insurance companies, an industry with over 60 players.


Established in January 1963 as Allied Guarantee Insurance Company, Inc., the company built a solid reputation in the general insurance landscape in the country. By 1989, it has been wholly owned by United Coconut Planters Life Assurance Corporation (Cocolife), and became the non-life insurance company arm of the UCPB Financial Services Group.


UCPB GEN offers a wide array of quality and innovative insurance solutions designed to protect everything a Filipino values, from tangible, hard-earned assets such as your home, business, and your car, to something as priceless as your loved ones and yourself.


Its five decades of distinctive leadership and commitment to the industry has earned the trust and loyalty of its clients which range from prominent multinational companies to business leaders in manufacturing, service, wholesale, and retail merchandising.


Currently, UCPB GEN has 32 fully-operated branches located in key cities nationwide, all with the shared goal of maintaining a culture of distinctive excellence by timely satisfying clients’ requirements with innovative insurance coverage and outstanding service for the years to come.

Our Vision


To be the preferred non-life insurer.

Our Mission


With the guidance of the Divine Providence, we are committed:

  • To provide financial security against unforeseen events resulting in loss
  • To provide employment opportunities with just compensation benefits, and promote the personal development of our people
  • To provide a fair return on the investment of our stockholders
  • To actively participate in programs that promote the general welfare of the people and preserve the environment